Communications Overview
Design emails, manage templates, and engage customers.
Kantos Communications provides a visual email builder, template management, and email logs to help you engage with contacts effectively. Design beautiful emails, personalize with variables, and track delivery.
Professional Emails, Zero Code
Create stunning, responsive emails with our drag-and-drop builder. No HTML knowledge required—just design, personalize, and send.
Sending Emails
Via Automation
The most common way to send emails is through automations:
{
"type": "send_email",
"config": {
"template_id": "tmpl_welcome",
"to": "{{record.email}}",
"subject": "Welcome to {{org.name}}!",
"from_name": "{{sender.name}}",
"reply_to": "{{sender.email}}"
}
}Manual Send
Send emails directly from a record:
Open a Record
Navigate to the record you want to email.
Click "Send Email"
Find the email action in the record menu.
Select Template
Choose a template or compose from scratch.
Review & Send
Preview the personalized email and click send.
Email Logs
Track every email sent from your Kantos account:
| Status | Description |
|---|---|
| Sent | Email successfully sent to mail server |
| Delivered | Email accepted by recipient's mail server |
| Opened | Recipient opened the email (tracking pixel loaded) |
| Clicked | Recipient clicked a link in the email |
| Bounced | Email couldn't be delivered |
| Complained | Recipient marked as spam |
| Unsubscribed | Recipient clicked unsubscribe |
Email Tracking
Open and click tracking is enabled by default. You can disable it per template if needed for privacy-sensitive communications.
Domain Authentication
Improve deliverability by authenticating your sending domain:
Navigate to Settings
Go to Settings → Communications → Sending Domains.
Add Your Domain
Enter the domain you want to send from (e.g., company.com).
Add DNS Records
Add the provided SPF, DKIM, and DMARC records to your DNS.
Verify
Click "Verify" to confirm the records are properly configured.
Important for Deliverability
Without domain authentication, your emails may land in spam folders. Complete verification before sending to customers.
Best Practices
Design
- Keep subject lines under 50 characters
- Use a clear, single call-to-action
- Include your logo for brand recognition
- Test on multiple email clients
- Always include an unsubscribe link
Deliverability
- Authenticate your sending domain (SPF, DKIM, DMARC)
- Maintain a clean email list
- Don't use spammy words in subject lines
- Keep image-to-text ratio balanced
- Monitor bounce rates and remove invalid emails
Next Steps
- Email Builder — Design emails with the visual builder
- Templates — Create and manage email templates
- Variables — Personalize emails with dynamic data
- Automations — Send emails automatically